White-label SEO packages priced for partners.
This is our complete white-label SEO pricing rate card. Every number below is the wholesale price you pay as a partner agency. You mark it up and bill your own client. The three packages are real, frequently-quoted starting points, and your account manager can tune any of them to fit your clients' competition, geography, and goals.
Month-to-month, no annual contracts
Free discovery on every opportunity
Billed in USD, inquire for CAD in Canada
Wholesale Partner Rates
Standard pricing for local businesses
Wholesale pricing for SEO campaigns run on local or multi-location business websites. The packages below are real starting points, not a fixed menu. Every campaign includes a free discovery, so the actual quote reflects budget, current performance, competition, and expectations.
Partner pricing. Direct clients receive proposals from a partner agency.
$360/ mo
- Semi-annual strategy review
- 1 backlink + 1.5 hours of SEO Time each month
- Best for low-competition local
Get AccessMost popular
$620/ mo
- Quarterly strategy + monthly content
- 2 backlinks + 3 hours of SEO Time each month
- Best for most local businesses
$1,210/ mo
- Monthly strategy reviews
- 4 backlinks + 5.5 hours of SEO Time each month
- Best for competitive markets
| Deliverable | Tiny$360/mo | Typical$620/mo | Turbo$1,210/mo |
|---|---|---|---|
| Strategic review | Semi-annual | Quarterly | Monthly |
| Technical crawl review + fixes | |||
| Live reporting dashboard | |||
| Local Maps focus location | 1 | 1 | 1 |
| Backlinks per month | 1 | 2 | 4 |
| Priority Intents set | Semi-annually | Quarterly | Monthly |
| SEO Time per month | 1.5 hours | 3 hours | 5.5 hours |
| Authority content per month | 0 | 1 | 2 |
This isn't a menu of different work per plan. Every campaign can include any of it; the package size sets how much SEO Time we have, not which work we do, and we focus the budget on the next most valuable thing. See everything SEO Time covers.
Additional Services
Website build $1,500 one-time: A fast, modern site built on Astro and deployed on Cloudflare, with Emdash so your client can edit content themselves. No setup fee.
Website + redesign-SEO $2,500 one-time: Everything in the build, plus full redesign-SEO protection: we map every old URL, set the redirects, and preserve the rankings through launch.
In every campaign:
- Reporting dashboard $50/ mo: Live reporting in our Portal: what's next, what we're working on, and a work log of everything done. Show your client under your brand, or keep it internal.
- Health & crawl score $50/ mo: Monthly health and crawl-score check that catches and fixes errors. Proactive technical work like page speed lives in SEO initiatives.
- Strategy reviews $300 per review: Cadence sets the monthly cost: semi-annual $50/mo, quarterly $100/mo, monthly $300/mo.
- SEO Time $60/ hour, monthly: Time on the next most important thing for the site: geo and service pages, on-page optimization, page speed, and technical improvements.
- Location work $60/ mo each: Per location, about an hour a month each: GBP updates, citation building, and local landing-page reviews.
- Authority content $120 each, monthly: Built for freshness and topical authority. Usually one, sometimes two a month depending on site size.
- Backlinks $60 each, monthly: Editorial links built each month from our publishing network.
- Recommended for local: GBP posting $50/ mo: Google Business Profile posting across the whole campaign, any number of locations. Highly recommended for local SEO.
- Managed hosting from $25/ mo: Fast, secure hosting on Cloudflare's edge. Updates, SSL, and uptime handled.
- Website maintenance from $100/ mo: Ongoing content edits, fixes, and small changes so the site never goes stale.
Want it all in one number? Build your own package and we will scope a single monthly quote across SEO, the website, and the add-ons.
FAQ
Questions partners ask
Will I only pay one of the above price points? Not necessarily. We complete a free discovery for every new opportunity you have. During this process, we make a specific budget recommendation based on the current performance, the goals and expectations, and how competitive the market is. While we can always work with the above price points, we may need to adjust expectations or timeline to success.
How much should I sell these for? Every partner is different. We recommend selling these campaigns for at least 2×. Partners that provide SEO as part of a larger marketing campaign sometimes choose to go a bit lower. Partners that only sell SEO and add their own value often sell for 2.5× or 3× these prices.
Can I create my own custom packages? Yes, absolutely. After we have worked on a campaign or two together and better understand your agency's needs, your account manager can work with you to customize packages unique to your clients and your workflow. These are often variations of our existing customized solutions for your business.
I have an existing book of business. Can you support it all? Of course. We have worked with many agency partners and have successfully migrated as many as 60 campaigns within the first few months of working together. Be sure to mention this during your demo call. We'll iron out the details to ensure you and your clients have a seamless transition.
What currency do you charge in? All of our listed and quoted prices are in USD, and that's how we bill by default. Canadian partners can inquire about CAD billing at a fixed conversion rate.
How does invoicing work? What if I have 10 campaigns? All of our invoices are prorated to the first of the month. If you start a campaign on the 15th, you'll pay half of the monthly amount and then the full monthly amount on the 1st going forward. Most clients view SEO in monthly cadences with monthly reports, so billing aligns to that. By default, each campaign gets its own invoice (a single line for the full amount, labeled "SEO Campaign") and they're charged together as a single credit card transaction. If you'd prefer one consolidated invoice across all your campaigns for accounting, we can arrange that.
Do your campaigns have annual contracts? No. All of our individual campaigns have a month-to-month contract with a one-month cancellation policy.
What is your cancellation policy? We require a one-month cancellation notice. For example, if you want to cancel a campaign so it does not bill on March 1st, you'll need to submit your cancellation request by January 31st.
Do you offer refunds? No. We do not offer refunds on services. If there is ever an error with billing (such as an incorrect amount or a missed cancellation), these will always be rectified, including refunds. We do not offer refunds for any other reason.
My client ghosted and stopped paying me. What can we do? We're on the same team. While this doesn't happen often, we have experienced situations where clients stopped paying our partners. The most important thing is to communicate transparently and quickly so we can align on a plan forward, whether that's extending the invoice due date, pausing service temporarily, or another solution. Your account manager will work with you on a resolution.
I think I'm set. How do I get started? Your first step is to book a demo. Mike will walk you through the deliverables and systems you'll use, answer your questions, align on hot topics, and confirm we're a good fit. Once we're aligned, campaigns activate on a Monday or the 1st of the month, whichever you prefer. Your first month prorates from the start date, and after that billing runs on the 1st with cancel-anytime terms.
Let's grow your agency's revenue.
We've been a white-label SEO and website partner to agencies since 2015. Book a growth call and we'll walk through how we deliver under your brand, or unlock the partner package to explore pricing, sample reports, and a free discovery on your own time.
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